Industry Veteran Wisdom Moon Launches Lula Street Records
Christian music industry veteran Wisdom Moon, founder and CEO of the multi-faceted agency Marketing with Wisdom, announces the creation of Lula Street Records. The boutique label, designed to help mission-driven artists maximize their potential while retaining full ownership and creative control of their work, will be distributed by Integrity Music.
Lula Street Records launches with six flagship artists: acclaimed worship leader, author and speaker Stephen McWhirter; Hispanic-American worship leader Alisha Quinonez; folk-rockers Dawson Hollow; Hawaii-based singer/songwriter Maria Hilman; and singer/songwriters and worship leaders Todd McVicker and Shaylee Simeone.
“Through the years I’ve worked with hundreds of artists and have seen firsthand many who are uniquely talented and just need the right label partnership to propel them to the next level,” shares Moon, whose background includes tenures at Centricity Music and Integrity Music. “I’m excited to launch Lula Street Records because I believe it’s the right time, and I also believe we can offer a much-needed specialized approach to label services for many artists.”
In addition to the formation of Lula Street Records, this month Moon is celebrating the third anniversary of Marketing with Wisdom. The successful firm, with offices in Kansas City and Nashville, boasts a team of innovators and marketers with more than 50 years of combined industry knowledge and experience.
Marketing with Wisdom offers branding, marketing, creative services, social media, SEO and digital advertising for a range of artists, small businesses, churches, nonprofits, authors, apps and personal brands in the Christian market and beyond. The company has represented such acclaimed recording artists as Aaron Shust, Cross Point Music, JJ Weeks, Land of Color, Mike Real and The Church Will Sing, among numerous others.
“As we celebrate three years as a company, it’s exciting to witness our continued growth, both through the expansion of the Marketing with Wisdom team and the impact and influence our clients are having,” Moon says. “I believe God is giving so many talented individuals and organizations something to share with the world—a song, a message, a cause or a product—and it’s an honor to be able to assist them in achieving their goals.”